LEXUS PARTS &
ACCESSORIES ONLINE

POWERED BY SIMPLEPART
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Standard Package Features

User-friendly site

Easy-to-use assembly diagrams, clickable hotspots and a mobile-responsive, WCAG-compliant design make your online store more convenient and accessible.

Secure eCommerce

Let your customers shop with peace of mind. Secure, PCI-certified eCommerce comes standard on every site. Payment processing integrations with Stripe, PayPal and Authorize.net are available.

Real-Time Reports

Easily keep an eye on your online store’s performance with our Control Panel. 300+ reports give you complete insight into every aspect of your business.

OEM ONLINE CATALOG

Give your owners the full catalog of Genuine Lexus Parts & Accessories at their fingertips. Timely updates help ensure that your online store offers the latest available products.

LPAO PLATFORM

  • EPC-driven catalog of parts and accessories
  • Brand-compliant website
  • Web-based Control Panel with 300+ instant performance reports
  • Secure eCommerce

Start your digital parts counter with the official Lexus parts catalog and a seamless user shopping experience.

LPAO / LPAO PLATFORM + MARKETING

Choose LPAO or LPAO + Marketing to claim your share of the market. Provide drivers with comprehensive solutions that establish their eCommerce presence with:

  • National Site Listing
  • OEM-endorsed parts catalog
  • Search Engine Marketing (LPAO + Marketing only)

ADVANCED

Jumpstart your online store and increase your SEM return with expert strategy and consulting services.

  • Business performance consulting services
  • Local and regional search engine marketing
  • Custom search engine optimization

PRO

Drive more traffic to your site with the LPAO platform, paired with optimized organic and paid search marketing.

  • Managed local and national paid search engine advertising
  • Custom website copy optimized for search engine performance
  • Local listing management

Lexus Parts & Accessories Online Package Options

There's something for everyone. Right-fit packages to suit your needs and goals mean you'll only pay for what you use. Month-to-month contracts give you the flexibility to upgrade as you decide, with no long-term commitments.

LPAO

Claim your corner of the market with your branded parts and accessories website and reach new customers online.

LPAO + Marketing

Expand your market to new local customers and make the most of your website with online advertising.

Advanced

Jumpstart your online store with broader advertising, expert strategy and consulting.

Up-to-date full catalog of Lexus parts and accessories
Brand-compliant, WCAG compliant website
Search engine optimized site
Product page inventory availability messaging
Compliant, secure eCommerce (PCI-certified)
300+ real-time reports and order fulfillment dashboard
Trilingual in-house support and training
Knowledge base articles and videos
Additional traffic from national site (parts.lexus.com)
Local Search Engine Marketing
Local & Regional Search Engine Marketing
Google & Bing Shopping and Text ads
Reseller Ratings service integration
Search Engine Optimization (Head Terms)
Performance and strategy coaching ($450/session)
Additional regular performance and strategy coaching

Dealer Pricing

Monthly packages make it easy for you to upgrade as your business grows.

$0/month

100% subsidized by Lexus
No SEM spend
No agency fee

$200/month

$225 one-time setup fee
+ minimum $500/month ad spend
+ 15% of ad spend (agency fee)

$700/month

$750 one-time setup fee
+ minimum $1200/month ad spend
+ 15% of ad spend (agency fee)

Pro

Maximize performance with this premium package, offering the full breadth of our eCommerce program. Contact our Sales team at (404) 620-9764 or sales@simplepart.com for more information.

Go for a test drive.